CSE 2013 Annual Meeting

Sunday, 5 May, 2013

Keynote Address
Jeffrey M. Drazen, MD
Two Hundred Years of Communicating the Medical News

This will trace the history of medical event reporting over the 200 years of the New England Journal of Medicine’s existence. There are a lot of historical highlights, and in it, I outline how the style of reporting has changed.

01 – Managing Change in the Production Workflow

Speakers:

  • Angela Cochran, Director Journals, American Society of Civil Engineers
  • John Munn, Production Manager, Plant PhysiologyAmerican Society of Plant Biologists
  • Michael Henry, Senior Associate Production Editor, American Public Health Association
  • Brian Selzer, Publications Editor, American Public Health Association

Editors, authors, and reviewers all have responsibilities towards ethical publication practices yet there is very little formal training for any of their roles. How do these stakeholders learn publication ethics? What resources are available to help them navigate their ethical responsibilities? What are professional organizations, societies, and journals doing to educate and promote ethical publication practices? What constitutes ethical behavior that might be addressed by an Editor, Reviewer or Society and what is the course of action to manage consistant ethical behavior? Journals, Societies and Editors should be prepared to handle ethical situations via a set of guidelines to assist in making informed ethical decisions.

The post-acceptance workflow continues to evolve with increasing emphasis on speed, cost reduction and an online workflow and the introduction of new technology. Hear speakers discuss their production workflows and managing technology, platform and vendor transitions. The panel will present the issues driving their decisions to move to new tracking systems, alternate online publication models and platforms, and change vendors to better serve their authors, editors and readers.

Learning Objectives:

  • Discuss various workflow tools and technology for managing production workflow.
  • Examine lessons learned in implementing various process and technology changes.
  • Present the what, how, and why of production workflows.

Moderator:

Jennifer Fleet
Director of Client Services, Aries Systems Corporation

Who Should Attend:

  • Managing Editor/Publisher
  • Copy Editor/Production Editor
  • Writer/Editor

02 – Beyond the Impact Factor: New Measures of Journal Impact

Speakers:

  • Jason Priem, Author of Altmetrics: A Manifesto
  • Kevin A. Roth, M.D., Ph.D., Robert and Ruth Anderson Professor and Chair, Department of Pathology, University of Alabama at Birmingham (UAB), Editor-in-Chief of The American Journal of Pathology
  • Cameron Neylon, Advocacy Director at the Public Library of Science
  • Peter Shepherd, Director of COUNTER

As the world of publishing changes, so do the ways we measure scientific impact. The most talked about measure the Impact Factor continues to measure the average number of citations to recent articles published in a journal. But the Impact Factor is no longer the only measure looked at by many scientific researchers and editors. Some new measures such as Eigenfactor, Altmetrics and Usage Factor are now being used to assess journal impact. In this session, we will learn how these new measures are generated and how they are being used. We also will hear from a scientific researcher and editor about why journal metrics important and how they impact his work. We will also consider how journal measures may change in the future.

Learning Objectives:

Understanding how different journal impact measurement tools are generated.Learning about how journal impact measures are evolving with the changing face of publishing. Finding out how researchers, editors and publishers are using this information.Predicting how scientists and publishers might measure impact in the future.

Moderator:

Julie L Nash
Senior Partner, J&J Editorial, LLC

Who Should Attend:

  • Managing Editor/Publisher
  • Editor in Chief
  • Writer/Editor

03 – Transforming Journal Content for multiple audiences

Speakers:

  • Mike Stobbe, The Associated Press
  • Karen Hilyard, Assistant Professor of Health Communication, NSF-Fellow (To Think, To Write, To Publish), University of Georgia
  • Daniel DeNoon, (Formerly) Senior Medical Writer, WebMD

Expansion of a journal’s reach and impact is a key indicator of its influence and prestige. One approach to achieve this goal is to intentionally engage readers beyond technical or professional subscribers. Journalists with national/international reach, respected providers of web content and public health communicators/educators will share their perspectives on how this can be accomplished. In addition, the panelists will share specific and creative examples from their respective domains. This session will have minimal PowerPoint presentations. Rather, an interactive format will be emphasized with ample opportunity for Q&A.

Learning Objectives:

  • List criteria to identify journal content that can be adapted successfully for public consumption.
  • Summarize secondary publication modalities that journals can use to replicate their content.
  • Ascertain and prioritize the necessary elements to ensure that secondary publications for the public are accurate, timely, and relevant.
  • Learn how to improve the interaction of journal editors, the media, and authors when preparing materials for the public.

Moderator:

Christine Casey
Deputy Editor, Morbidity and Mortality Weekly Report (MMWR)

Who Should Attend:

  • Managing Editor/Publisher
  • Editor in Chief
  • Writer/Editor

04 – New Standards in Science Publishing

Speakers:

  • Jeffrey M. Drazen, M.D., Editor-in-Chief, New England Journal of Medicine
  • Carol Anne Meyer, Business Development and Marketing Manager, CrossRef
  • Laurel Haak, PhD, Executive Director, ORCID
  • Elizabeth Blake, Director of Business Development, Inera

There are several organizations, such as the International Committee of Medical Journal Editors, CrossRef, the National Library of Medicine, and the newly formed ORCID, that are putting forth ideas to standardize various aspects of scholarly publishing. This session will discuss new initiatives that address such challenges as standards for conflict of interest reporting, easily identifying funding sources, managing author disambiguation, and standardization of information exchange.

Learning Objectives:

  • Understand the purpose of FundRef and how it can be utilized.
  • Understand the purpose of JATS and how it may affect your publication.
  • Understand ORCID and how it can be utilized.
  • Explore the proposals put forward by other organizations that may impact the workflow and/or the output of your publication.

Moderator:

Tony Alves
Director of Product Management, Aries Systems

Who Should Attend:

  • Managing Editor/Publisher
  • Copy Editor/Production Editor
  • Editor in Chief

05 – Editorial Decision Making

Speakers:

  • Peter Adams, American Physical Society
  • Dr. Emma Veitch, PhD, PLOS Medicine/PLOS 1
  • Leslie Sage, PhD, Physical Sciences at Nature (Washington)

To present the opportunities and restraints that face editors when making decisions on the acceptance or non-acceptance of submissions to their journal. Factors having a bearing on these decisions include the goals and criteria governing their parent organization. For example, commercial publishers, non-profit societies, or hybrid organizations.

Learning Objectives:

  • To gain an understanding of the role of an editor operating under the restraints required by his/her organization
  • To understand how other journasl covering closely related subject matter define themselves and thereby provide a competitive edge for themselves

Moderator:

Peter Adams
American Physical Society

Who Should Attend:

  • Managing Editor/Publisher
  • Editor in Chief

06 – Using Popular Social Media

Speakers:

  • Nick Lindsay, Journals Director, The MIT Press
  • Aaron Weinstein, Managing Editor of Digital Media and Supplements, Plastic and Reconstructive Surgery, American Society of Plastic Surgeons
  • Duncan MacRae, Managing Editor, Neurosurgery

No longer the next big thing, social media should be central to both the business and editorial strategies for journal publishers of all sizes. This session will showcase best practices in integrating social media in editorial workflows and promotional campaigns and will include tips on how to measure the success or failure of social media initiatives and how social media is influencing traffic to the journals website.

Learning Objectives:

  • How to integrate social media in your editorial workflow beyond the automated RSS feed.
  • Discussion of how social media can be an integral part of a journals marketing strategy.
  • How to effectively measure the success of a social media campaign

Moderator:

Rebecca McLeodClient Services Project Manager, Aries Systems

Who Should Attend:

  • Managing Editor/Publisher
  • Copy Editor/Production Editor
  • Editor in Chief
  • Writer/Editor

07 – Obtaining Reader Feedback and Using It to Improve Your Journal

Speaker:

  • Arlene Weissman, PhD, Director, Research Center, American College of Physicians

The presenter will provide editors-in-chief, managing editors, editorial board members and senior editorial staff with an overview of different approaches and venues and tools for obtaining reader feedback, along with recommendations for how feedback can be used to enhance reader engagement, content relevance and optimization of delivery.

The session also will offer recommendations for ongoing reader assessment through feedback collection features on journal sites, and for periodic special reader survey for general evaluation or for exploration of a specific area of interest.

Learning Objectives:

  • Differentiate between different models and formats for obtaining reader feedback for an academic journal, suitable for different contexts and aims.
  • Be familiar with technology such as web based surveys, feedback boxes, focus groups and other forms of data collection, and know the resources needed for each approach.
  • Recognize approaches for aggregating and interpreting the data collection and how to make improvement recommendations based on the findings.
  • Understand when and in what ways reader feedback may assist in improving the utility and value of your publication.

Moderator:

Ingrid Philibert, PhD, MBA
Executive Managing Editor, Journal of Graduate Medical Education

Who Should Attend:

  • Managing Editor/Publisher
  • Editor in Chief

08 – International Boundaries, Publishing Barriers…

Speakers:

  • Carolyn Brown, Independent Writer, Editor, Trainer and Consultant, Science & Medicine | Writing & Editing
  • Alejandro Velazquez, Academic Liaison for UNAM-Canada and Professor of the Center for Research on Environmental Geography, National Autonomous University of Mexico (Universidad Nacional Autnoma de Mxico)
  • Barbara Gastel, Professor of Veterinary Integrative Biosciences and of Humanities in Medicine, Texas A&M University

Editors want to publish more international articles, particularly from newly industrialized and developing countries. But many potential authors in these countries have difficulty writing papers or find their papers rejected. Barriers to publication are complex and varied. Recent programs have empowered authors to succeed, taking different approaches but with some common threads. Learn about two courses to help future authors prepare manuscripts and about AuthorAID, a global online network that helps developing country researchers to publish their work.

Learning Objectives:

  • To understand barriers that authors in newly industrialized and developing countries face.
  • To learn successful approaches to improving rates of manuscript drafting and acceptance.
  • To discuss ways to address inequities in the globalization of scientific publication.
  • To raise awareness of the issues among editors and publishers.

Moderator:

Self Moderated

Who Should Attend:

  • Managing Editor/Publisher
  • Editor in Chief
  • Manuscript Editor
  • Educator

09 – Informed Decisions: Sense About Science…

Speakers:

  • Leonor Sierra, US Coordinator, Sense About Science

Will cell phones give you cancer? Are plastic baby bottles safe to use? How do I know if a drug or treatment is safe? How can I make sense of science? The objective of this session is to hear how a small charitable organization, Sense About Science, educates the public on these and other questions. Tracey Brown, managing director of Sense About Science, will talk about the organizations effort to help the public make sense of science and evidence, to point out science that is not correct or peer reviewed and to represent the public’s interest in sound science.

Learning Objectives:

  • Find out about resources to help prove or debunk a scientific claim.
  • Learn about Sense About Sciences education efforts.
  • Learn how the organization communicate the value of peer review.
  • Find out how Sense About Science researches and answers the claims received from the public and researchers.

Moderator:

Julie Nash
Senior Partner, J&J Editorial LLC

Who Should Attend:

  • Managing Editor/Publisher
  • Copy Editor/Production Editor
  • Editor in Chief
  • Writer/Editor

10 – Viewing Social Media Through Different Lenses

Speakers:

  • William Jackson, Assistant Professor, Medical College of Wisconsin
  • Barbara M. Ford, President, Meyers Consulting Services
  • Darrell W. Gunter, CEO, Gunter Media Group

Social media has become part of the fabric for everyones communications, be it professional or personal. Professionals from different parts of the publishing and scientific communities will share their opinions and use of various social media from the general (Facebook, Twitter, etc.) to the specific (Mendeley, ResearchGate, etc.). Audience members are encouraged to comment on their own experiences and question the panel for details concerning issues or concerns they may have with a specific medium or social media in general.

Learning Objectives:

  • Hear insights from experienced professionals about various types of social media along with the benefits and disadvantages of each.
  • Exploration of what social media can contribute to the individual or an organization.

Moderator:

Barbara M. Ford
President, Meyers Consulting Services

Who Should Attend:

  • Managing Editor/Publisher
  • Staff involved with creating/managing social media content

11 – Church and State: Navigating the Journal-Society Relationship

Speakers:

  • Alison Denby, Editorial Director, Oxford University Press Psychiatry
  • Pamela Liao, Founding Co-Editor, University of British Columbia Medical Journal (former)
  • Jason Roberts, Senior Partner, Origin Editorial, and Founding President, International Society of Managing and Technical Editors

This session will address the challenges and benefits of the journal and society relationship, and how best to approach the everyday issues that can arise between them, such as copyright/permission issues related to society use of published journal content. Speakers from both journal and society perspectives will briefly discuss their experience with specific issues or how their organization handles those issues, share pros and cons, and offer lessons learned toward making the journal-society relationship a successful one. The goal is to have a realistic, constructive discussion with a focus on providing attendees with ideas for addressing commonplace issues in ways that will help the journals and societies communicate more effectively, share information, and foster strong relationships.

Learning Objectives:

  • Identify areas of overlapping interest or concern to journals and societies
  • Discuss publishing-specific issues in context of journal-society relationship
  • Compare methods of addressing issues affecting both journals and societies
  • Generalize and interpret specific examples for larger or alternative application

Moderator:

Mary K. Billingsley
Managing Editor, Journal of the American Academy of Child and Adolescent Psychiatry

Who Should Attend:

  • Managing Editor/Publisher

12 – Improving Review Quality And Referee Engagement

Speakers:

  • Emma Pfordresher-Shumeyko, Senior Program Coordinator, American Society of Clinical Oncology
  • Mary Beth Schaeffer, Managing Editor, Annals of Internal Medicine

All peer-reviewed journals are dependent on a large, strong pool of available referees. Finding enough available referees is a challenge for many journals, but what can an editorial office do to improve the quality of reviews they receive and enhance referee engagement to their journal? Journals should take active steps in securing the best possible reviews by providing resources for both new and established referees. Getting information to readers as quickly as possible is continually growing in importance. Why should an editor waste time waiting for a review that ultimately may not be helpful? Taking an active role in training the new generation of referees and encouraging well-respected referees to mentor their fellows in the review process would improve reviews received and establish a stronger relationship with referees.

Learning Objectives:

  • Learn how to provide resources and feedback to your reviewers.
  • Learn how to acknowledge your reviewers hard work on behalf of your journal.

Moderator:

Glenn Landis
Managing Editor, American Society of Clinical Oncology

Who Should Attend:

  • Managing Editor/Publisher

13 – Culture Shock: Managing the Change in Publishing

Speakers:

  • Richard Akerman, Innovation Officer, National Reserach Council Canada, Innovation Officer, National Research Council of Canada
  • Cameron MacDonald, Executive Director, Canadian Science Publishing (NRC Research Press)

In 2010, NRC Research Press transitioned from a Government Agency to a private sector company. While turning its back on 85 years of history and tradition, a new privatized Canadian Science Publishing enterprise was forced to review and revise policies, procedures, websites, and systems. The comfortable womb of the government was replaced with the chaos of the private sector. Learn how our management and staff handled the pains of transition and found its way to new understanding and future.

Richard Akerman will examine the changes in publishing brought by open access, the challenges for the transition to digital publications on the Internet, the use of social media, and the associated new technical standards (brief overview of key technical standards).

Learning Objectives:

  • Managing staff in transition
  • Adapting to new business environments

Moderator:

Tamer Elbokl, PhD, Managing Editor, Canadian Science Publishing (NRC Research Press)

Who Should Attend:

  • Managing Editor/Publisher
  • Copy Editor/Production Editor
  • Editor in Chief
  • Writer/Editor

14 – Getting the Most From Scholarly Publishing Vendors

Speakers:

  • Lisa McLaughlin, Director, Publishing Operations at American Institute of Physics
  • Barry Davis, Sales Representative, STM Journals, The Sheridan Group
  • Brian Selzer, Publications Editor at American Public Health Association

Society and commercial publishers rely heavily on vendors for many aspects of the publishing process. Selecting and managing vendors is therefore mission critical to running a successful publishing program, especially in an era of tightening margins and increased demands. Despite this fact, vendor management is rarely discussed, analyzed, or taught. This interactive discussion brings together publishers and vendors for a candid and interactive discussion about key aspects of vendor management, and how we can improve it.

Learning Objectives:

  • How do you go about selecting a vendor?
  • Should you have an RFP process?
  • What should be included in the RFP process?
  • What are the qualities of a good vendor?
  • What kind of relationship do you want with a vendor?
  • How do you get a vendor to innovate?
  • How do you know youre paying a fair price?
  • How to address quality problems with a vendor?
  • How do you know its time to change vendors?
  • How do you manage the vendor change process?
  • How do you measure the success of a vendor relationship?

Moderator:

Richard Wyyne
Vice President of Sales and Marketing, Aries Systems

Who Should Attend:

  • Managing Editor/Publisher
  • Copy Editor/Production Editor
  • Editor in Chief

15 – Scientific Podcasts: Why, When, What, Everywhere

Speakers:

  • Sheehan Misko, Managing Editor, Clinical Chemistry and Clinical Chemistry Trainee Council, American Association for Clinical Chemistry
  • Sue Silver, Editor-in-Chief, Frontiers in Ecology and the Environment, Ecological Society of America
  • Christopher Lowe, Managing Editor, American Gastroenterological Association

Making content easy to consume helps ensure your message reaches end users in effective and satisfying ways. Podcasts are inherently mobile, allowing users to listen on their own timetable. These case studies will provide attendees something to ponder as they contemplate whether podcasts will help their publication communicate their message effectively. Speakers will cover what did and did not work as they began, and continued, creating and providing scientific podcasts. Thoughts on current and future usage of the archive of podcasts will also be covered.

Learning Objectives:

  • Gain an understanding of why the speakers publications chose to begin publishing scientific podcasts.
  • Gain an understanding of what is involved in creating a podcast.
  • Understand how to access statistical data about podcast downloads/usage.
  • Interact with speakers and others contemplating implementation of a podcast program.

Moderator:

Anna Jester
Director of Sales and Marketing, eJournalPress

Who Should Attend:

  • Managing Editor/Publisher
  • Copy Editor/Production Editor
  • Editor in Chief

16 – CSE/COPE Joint Session: The Life of a Retraction

Speakers:

  • Diane Scott-Lichter, Publisher, American Association for Cancer Research
  • Charlotte Haug, MD, COPE council member
  • Abraham Fuks, MD, McGill University Research Integrity Officer
  • Ivan Oransky, MD, Executive Editor, Reuters Health, Co-founder, Retraction Watch

There is potential for a variety of challenges during the life of a retraction. Retractions are often derived from the results of an institutional investigation, but the process is often a mystery to journal editors. How can editors work better with institutions in order to get the information they need to publish informative retractions? Once editors have this information, what do the current guidelines say about the best practices for issuing a retraction? How do editors balance the interests of various stakeholders throughout this process? Then, how are these retractions indexed in the literature so that readers and scientists know that the paper has been retracted and the information is invalid? How are our current practices deficient? What is in store for the future? Can we learn from other professions in how they correct their literature? Join a member of an institutional integrity committee, a COPE council member, a publisher, and others to answer these questions and more.

Learning Objectives:

  • Participants will understand how a journal editor can obtain information needed for a retraction from the results of an institutional investigation.
  • Participants will learn current practices for issuing retractions.
  • Participants will recognize the needs of various stakeholders and how to best balance their interests.
  • Participants will gain an understanding of how retractions are issued and how current practices in the scientific literature can be ineffective.

Moderator:

Heather Goodell
Director, Scientific PublishingAmerican Heart Association

Who Should Attend:

  • Managing Editor/Publisher
  • Editor in Chief

Monday, 6 May, 2013

Plenary Address
Andrew Revkin

The New Science Communication Climate

Whether the issue is global warming or GMOs, fracking or nanotechnology, the path from research lab to journal to the public and policymakers has become a very rough one – with disinformation and misinformation often drowning out the science. This illustrated talk explores issues and opportunities as conventional science journalism shrinks and other means of exploring science online explosively grow.

Relevant reading:

http://dotearth.blogs.nytimes.com/2013/01/29/other-voices-can-climate-science-communication-matter/

http://dotearth.blogs.nytimes.com/2011/05/31/the-changing-communication-climate/

http://dotearth.blogs.nytimes.com/2010/08/02/filling-the-science-communication-gap/

Andrew Revkin is the senior fellow for environmental understanding at Pace University’s Academy for Applied Environmental Studies and writes the award-winning Dot Earth blog for the Op-Ed section of The New York Times. He has spent nearly three decades covering subjects ranging from the assault on the Amazon rain forest to the changing conditions around the Arctic, from the troubled relationship of climate science and politics to the environmental impacts of rising human populations and resource appetites.

From 1995 through 2009, he covered the environment for The Times as a staff reporter. His quarter century of coverage of global warming has earned most of the major awards for science journalism along with the John Chancellor Award for sustained journalistic excellence from Columbia University. Revkin has been a pioneer in multimedia communication, blogging and shooting still and video imagery in farflung places. Dot Earth was created under a John Guggenheim Foundation Fellowship. Revkin has also carried his journalism to a new generation in The North Pole Was Here: Puzzles and Perils at the Top of the World, the first book on Arctic climate change written for the whole family. His other books are The Burning Season, which was the basis for a much-lauded HBO film, and Global Warming: Understanding the Forecast, which accompanied the first museum exhibition on climate change, at the American Museum of Natural History, in 1992.

At Pace, he teaches courses on blogging, environmental-science communication and documentary video with a focus on sustainable development. He has written three book chapters on communication and the environment and speaks to varied audiences around the world about the power of the Web to foster progress on a finite planet.

Revkin lives in the Hudson River Valley with his wife and two sons. In spare moments, he is a performing songwriter who occasionally backs up Pete Seeger and plays in a twangy roots jam band, Breakneck Ridge.

17 – Recognize, Respond to and Prevent the Publication of Research Misconduct

Speakers:

  • David E. Wright, Ph.D., Director, U.S. Department of Health and Human Services, Office of Research Integrity
  • Nancy Rodnan, Director of Publications, Journal of Biological Chemistry
  • Christine Bennett, Manager of Publication Ethics, The American Physiological Society (APS) journals

Editors can influence many fields through the careful selection, rigorous review and timely publication of quality journal articles. To achieve this goal, editors must be able to recognize, respond to and prevent the publication of research misconduct. Panelists will share their perspectives, objective findings and helpful resources to accomplish this goal. Presentations will include:

  • Overview of ORI related to publication expressions of concern/retractions.
  • Summary of the demography of scientists who conduct research misconduct.
  • Description of the role of editorial leadership to address research misconduct in scientific publications.
  • Description of a newly emerging editorial position, Manager of Publication Ethics.
  • How to manage the publication workflow regarding research misconduct.
  • Tips on how to identify image manipulation, plagiarism, falsification and fabrication.
  • The session will end with an interactive Q&A. Resources for journal editors will be provided.

Learning Objectives:

  • Define research misconduct.
  • Describe three prominent characteristics of researchers who engage in research misconduct.
  • Describe the training requirements needed by stakeholders to recognize and prevent the publication of research misconduct.
  • Describe resources that can help stakeholders to recognize and prevent the publication of research misconduct.

Moderator:

Christine Casey, MD
Deputy Editor, Morbidity and Mortality Weekly Report (MMWR), Centers for Disease Control and Prevention

Who Should Attend:

  • Managing Editor/Publisher
  • Copy Editor/Production Editor
  • Editor in Chief
  • Writer/Editor

18 – Looking Ahead: Advances in Publishing Technology…

Speakers:

  • Mike Hepp, Director, Technology Strategy, Dartmouth Journal Services
  • Laura Stemmle, Director of Product Management, Rubriq
  • Cory Klinkenberg, Technology Innovation and Implementation Specialist, Canadian Science Publishing

“The best way to predict the future is to invent it.” Alan Curtis Kays quote is especially applicable when it comes to publishing. This session will describe the next generation of technological advances in several areas of the journals publishing workflow including authoring systems, peer review, content production, and content delivery. Making these processes more efficient, transparent, and effective are important overarching goals. It is hoped that attendees will gain a more in-depth understanding of the directions publishing technology is evolving in, so it can be applied to their own future strategic planning efforts.

Learning Objectives:

  • Gain an understanding of new technologies that may soon be brought to bear in STM publishing.
  • Help prepare for the new challenges that these technologies will present for editors, authors, and publishers.

Moderator:

Michael Friedman
Journals Production Manager, American Meteorological Society

Who Should Attend:

  • Managing Editor/Publisher
  • Copy Editor/Production Editor
  • Editor in Chief
  • Writer/Editor

19 – When the Business and the Ethics of Publishing Collide: Avoiding Fatalities

Speakers:

  • Margaret A. Winker, MD, Senior Research Editor, PLOS Medicine
  • Christine Laine, MD, MPH, Editor-in-Chief, Annals of Internal Medicine

As journals have moved content onto the Internet, there has been increasing discussion about how to generate revenue in the digital world, from new types of advertising to author fees to targeting readers. Traditional advertising and subscription models do not always apply, and many new models are being developed. These new opportunities can create new ethical concerns. How do policies about print advertising translate into the digital world? What are the ethical issues around linking ads to journal topics? What ethical concerns are involved with open access fees? What are the ethical issues around presenting readers with content they may be interested in versus preserving their privacy? How are these new ethical issues framed in the context of traditional ethical issues? These questions and more will be explored as cases related to the new realities of marketing in scientific publications are presented.

Learning Objectives:

  • Gain an understanding of new ethical challenges that digital advertising can present to journal editors, readers, and publishers.
  • Gain an understanding of the new challenges that author pays publishing models present for editors, authors, and publishers, in the larger context of publishing ethics.
  • Gain an understanding of the ethical challenges that reader engagement, tracking, and targeting present for editors, authors, and publishers.

Moderator:

Christine Laine, MD, MPH
Editor-in-Chief, Annals of Internal Medicine

Co Moderator:

Margaret A. Winker, MD
Senior Research Editor, PLOS Medicine

Who Should Attend:

  • Managing Editor/Publisher
  • Editor in Chief

20 – The East-West Divide: Challenges Facing Eastern Authors…

Speaker:

  • Donald Samulack, PhD, President, U.S. Operations, Editage/Cactus Communications Inc.
  • Boyana Konforti, Editor of Cell Reports
  • Phillippa J. Benson, PhD, Co-author of “What Editors Want – An Author’s Guide to Scientific Journal Publishing?”

This session focuses on bridging east and west by bringing in perspectives from authors in the east, tying them in with those of journal editors in the west, and then highlighting gaps and recommending improvements. The results of two surveys will be discussed: one showing challenges eastern authors face in getting published in western journals and a parallel survey showing problems western journal editors perceive in submissions from the east. This will be followed by a panel discussion with journal editors and an open forum to discuss the issues that are brought to the fore.

Learning Objectives:

  • To understand challenges eastern authors face with international publication, owing to cultural and language barriers.
  • To understand how editors of international journals perceive submissions from eastern countries where English is not the native language.
  • To discuss steps journals can take to make their content more global and reach out to a wider audience.

Moderator:

Donald Samulack, PhD

Who Should Attend:

  • Managing Editor/Publisher
  • Editor in Chief

21 – Communicating Through Media: From Journal Page to Center Stage

Speakers:

  • Penny Park
  • Susan Murphy, Partner, Co-Founder, Jester Creative Inc.

Lost in a sea of noise? Learn how to effectively engage the media to promote your journals and the research you publish with integrity and impact. From interacting with journalists to tackling Twitter — two expert speakers will deliver the tips and tricks you need to know to successfully engage the media (traditional and social).

Learning Objectives:

  • Demonstrate how social media has affected traditional media and communications
  • Show similarities and differences between traditional and new media
  • Demonstrate how to get started with social media: the first step to success with social media (listening)
  • Show tips on social media engagement: when and how
  • Provide a social media getting started toolkit

Moderator:

Tamer Elbokl, Ph.D.
Managing Editor, Canadian Science Publishing (NRC Research Press)

Who Should Attend:

  • Managing Editor/Publisher
  • Copy Editor/Production Editor
  • Editor in Chief
  • Writer/Editor

22 – Recruiting Quality Articles

Speakers:

  • Denis Baskin
  • Darren Taichman

More journals are competing for the best articles. How does your journal best represent itself to authors of the research you want to publish? Learn from those who have successfully built relationships with authors and regularly publish their best work while other journals wish they had been able to publish the same.

Learning Objectives:

  • To develop strategies to help your journal recruit quality articles.
  • To learn from past experience of journals who have been recruiting articles for some time. What works and what is not a good idea?

Moderator:

Mary Beth Schaeffer
Managing Editor, Annals of Internal Medicine

Who Should Attend:

  • Managing Editor/Publisher
  • Editor in Chief

23 – Look Before You Leap: The Transition from Self-Publishing…

Speaker:

  • Judy Connors, Associate Director, Editorial Services, DIA Therapeutic Innovation & Regulatory Science
  • J.Rick Turner, Ex Officio Editor-in-Chief, Drug Information Journal, DIA
  • Tanda Jaipean, Managing Editor, Journal of Histochemistry and Cytochemistry
  • Courtney Pugh, SAGE Publishing Editor

The panelists at this session are seasoned managing editors who have experienced a recent switch in their journals from either self-publishing to contract publishing or a move from contract publishing back to self-publishing. They will discuss the steps they took to enact these changes and what they wish they had been aware of in both cases before making the move. Representatives from a scientific publisher will be present to discuss their perspectives and inherent advantages to making this change. Come and learn about the pros and cons of both publishing structures from professionals who have made this switch.

Learning Objectives:

  • Perform a full evaluation of current publishing components and cost: sales, production, printing, mailing expense.
  • Determine sustainability of current system: can we continue to be self-published?
  • What are the benefits of going with a contract publisher? What are we giving up by doing so?
  • What dont we know that we should about changing publishing structures? What is involved? What will change? What will stay the same?
  • What is a realistic timeframe for successful implementation of a change of this type regarding impact on readership, sales, production, etc?

Moderator:

Judy Connors
Managing Editor, DIA

Who Should Attend:

  • Managing Editor/Publisher
  • Copy Editor/Production Editor
  • Editor in Chief
  • Editor

24 – Improving Statistical/Methodological Reviews with Automation

Speakers:

  • Timothy Houle, PhD, Associate Professor, Departments of Anesthesiology & Neurology, Wake Forest Medical School
  • Chad DeVoss, Founder, Next Digital Publishing, LLC
  • Dana Turner, MSPH, Project Manager, Wake Forest School of Medicine

There currently exists a host of statistical/methodological reporting guidelines that improve the reporting quality of published research (e.g., CONSORT, STROBE). However, it is difficult to fully implement these guidelines due to barriers in author knowledge and journal resources. For those reasons we have developed a series of algorithms, implemented through software, that check scientific manuscripts for evidence of the best practices in statistical/methodological reporting. This session will introduce the StatReviewer software, review its capabilities, and review the evidence for the reliability of its algorithms. Links to the online software will be provided for journals and authors along with materials for editors/journal staff to help them implement the software in their review processes.

Learning Objectives:

  • Understand the common barriers to the use of accepted reporting guidelines
  • Identify the potential benefits and limits to automation in peer review. Review the capabilities/limitations of the StatReviewer software using actual submitted manuscripts
  • Learn how the StatReviewer software could be used by authors to improve submission quality
  • Learn how the StatReviewer software could be implemented as part of a journals peer review process

Moderator:

George Kendall
Managing Editor, Anesthesiology

Who Should Attend:

  • Managing Editor/Publisher
  • Copy Editor/Production Editor
  • Editor in Chief
  • Writer/Editor

25 – Open Access Business Models and Implementation Challenges

Speakers:

  • Cameron Neylon, Advocacy Director at the Public Library of Science, Public Library of Science
  • Heather Goodell, Director, Scientific Publishing, American Heart Association

This session will explore how to make Open Access work for your journal. A discussion of business models along with an exploration of how to implement open access for an actual journal will give the attendee an understanding of the challenges involved in starting an open access journal or bringing open access to an existing journal. There will be a special focus on implementing Open Access for a professional society journal.

Learning Objectives:

  • Exposure to the business concerns when considering Open Access.
  • Understanding of the challenges Open Access can pose to an existing journal.
  • Understanding of the unique challenges that a society journal faces when implementing Open Access

Moderator:

Tony Alves
Director of Product Management, Aries Systems

Who Should Attend:

  • Managing Editor/Publisher
  • Editor in Chief

26 – Evolution of the Standard Article

Speakers:

  • IJsbrand Jan Aalbersberg, Senior Vice President, Journal and Content Technology, Elsevier
  • Barbara Meyers Ford, President, Meyers Consulting Services

The first journals appeared in 1665 with articles that mimicked personal correspondence. Over the centuries, with the desire for a more professional approach, the article came to take on a standardized format that had only minor changes from the late 19th to the late 20th centuries. At the beginning of the 21st century, publishers once again began examining how to improve the readability and usefulness of the journal article. After a brief historical overview, examination of the new Article of the Future project will take place with comments and questions from the audience warmly welcomed. What do you think should comprise the standard journal article? How should those components be presented?

Learning Objectives:

  • Publishing professionals charged with ensuring that their journals respond to changes in research along with ensuing changes in the needs of authors and readers should find this session of special value.
  • Editorial staff interested in staying abreast of current and potential changes should gain considerably from the session as it brings them up-to-date with the most current of research and puts that research into historical context.

Moderator:

Barbara M. Ford
President, Meyers Consulting Services

Who Should Attend:

  • Managing Editor/Publisher
  • Copy Editor/Production Editor
  • Editor in Chief
  • Writer/Editor

27 – Informatics/Data Gathering for Journal Applications

Speakers:

  • Jonas Almeida, Professor, University of Alabama
  • Michael Clarke, Executive Vice President, Silverchair Information Systems
  • Forrest Swope, Product Manager, Silverchair Information Systems

The place where scientific publications are increasingly consumed is also the place where novel integrative bioinformatics solutions are being delivered. This session will cover technology developments responding to challenges in the new field of data sciences. We will discuss Web3.0 technologies, how to integrate cloud computing, and the emergence of the web platform as a graphically rich and computationally efficient environment. We will also discuss the various data gathering materials available to journals and how they may be used.

Learning Objectives:

  • How journals can integrate more interactive computation applications into their publication.
  • Opportunities for integration of publishing with the delivery of precision medicine.
  • How to use data gathering methods for your journal.

Moderator:

Angela Schmeckebier (Angie)
Administrative Supervisor, University of Alabama at Birmingham

Who Should Attend:

  • Managing Editor/Publisher
  • Copy Editor/Production Editor
  • Editor in Chief
  • Writer/Editor

28 – Translations and Beyond: Reaching Out to the World

Speakers:

  • TBD

SESSION DESCRIPTION PENDING

Learning Objectives:

  • LEARNING OBJECTIVES PENDING

Moderator:

MODERATOR PENDING

Who Should Attend:

  • TARGET AUDIENCE PENDING

29 – Recent Open Access Mandates in Europe

Speaker:

  • Martin Frank, Executive Director, American Physiological Society
  • Katherine McCarter, Executive Director, Ecological Society of America

Open Access is a diverse topic with varied implications for libraries, authors, publishers, and taxpayers. This session will highlight the recent European open access mandates and provide publisher perspectives on how these mandates will impact their organization and publications.

Learning Objectives:

  • Gain an understanding of the recent European Open Access mandates.
  • Gain an understanding of the impact publishers anticipate in response to these mandates.
  • Interact with others who will be facing similar changes in response to the mandates.

Moderator:

Anna Jester
Director of Sales and MarketingeJournalPress

Who Should Attend:

  • Managing Editor/Publisher
  • Copy Editor/Production Editor
  • Writer/Editor

30 – Copy Editing in the 21st Century: Addressing Changing…

Speakers:

  • Ingrid Philibert, Ph.D., MBA Executive Managing Editor, Journal of Graduate Medical Education
  • Jessica LaPointe, Managing Copy Editor, American Meteorological Society
  • Yvonne Blanco, Senior Scientific Illustrator and Designer, The Journal Cell

The presenters will provide managing editors, copy and technical editors and editorial staff with a summary of current best practices in copy and technical editing, address changes in writing and editing conventions, and discuss graphic and copy enhancements to respond to readers needs and expectations for accessible, digestible information in the internet age.

Learning Objectives:

  • Know the basics of copy editing in 2012, and some key points about how copy editing and technical editing has evolved to keep up with changes in technology, writing and usage, and reader needs and expectations.
  • Understand the special challenges of editing the work of international writers.
  • Be familiar with approaches for copy editing to reduce text content by becoming involved in manuscript design through the use of graphics, including the formatting of submitted materials that allows the Journal Cell to convert submitted materials to the Article of the Future.
  • Be conversant with approaches to convert textual material through summaries, boxes and highlighted key points to accommodate readers reduced time and shorter attention spans.
  • Know how to instruct authors to conform to the journals graphic representation, and understand elements of post-acceptance work to convert information into a graphic medium.
  • Understand key points about copy and technical editing for different publication platforms.

Moderator:

Ingrid Philibert, PhD, MBA
Executive Managing Editor Journal of Graduate Medical Education

Who Should Attend:

  • Copy Editor/Production Editor
  • Writer/Editor

31 – CrossRef, CrossCheck, CrossMark: An Update

Speaker:

  • Carol Anne Meyer, Business Development and Marketing Manager, CrossRef
  • Rachael Lammey, Product Manager, CrossRef

Technology solutions are automating the journal office and are increasingly being used to enforce standards. CrossRef revolutionized reference citation. CrossCheck has been rapidly adopted by journals as a tool for finding similarity between submitted papers and published works. CrossMark is helping to create and maintain a new standard that will unambiguously identify which version of an article is the official version. This session will provide an update on what is new with the three Crosses, and how they are being utilized.

Learning Objectives:

  • Participants will learn the value of consistently applied and displayed reference link formats.
  • Participants will receive an update on plagiarism screening activities.
  • Participants will learn how to indicate their document versions clearly.

Moderator:

Tony Alves
Director of Product ManagementAries Systems

Who Should Attend:

  • Managing Editor/Publisher
  • Copy Editor/Production Editor
  • Editor in Chief
  • Writer/Editor

32 – Impact Factor

Speaker:

TBD

This session will start with a presentation on changes with the journal citation reports as it relates to the Impact Factor and new research to be published in Nature on page charges in relation to journal metrics. Following that, we will open it up to a question and answer session for attendees to ask questions related to the Impact Factor, Journal Metrics, Open Access or other issues.

Learning Objectives:

  • Understanding the pros and cons of editorial requirements.
  • Learning best practices for implementing and enforcing editorial requirements.
  • Participants will learn how to indicate their document versions clearly.

Moderator:

Patricia Brennan
Director of Product Management for Evaluative Products, Thomson Reuters

Who Should Attend:

  • Managing Editor/Publisher
  • Copy Editor/Production Editor
  • Editor in Chief