2015 Webinar 3: Taking Author Instructions to the Next Level

Held: September 10, 2015, 12:00 PM to 1:00 PM Eastern Time

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Author instructions can often seem forbidding, and many readers fail to grasp the most important points when it comes to preparing a submission. When instructions are excessively long or text-heavy, authors may not bother to read them at all, causing problems down the line. In this webinar, the speakers will discuss ways to structure author guidelines effectively and describe alternative means to convey information about journal policies and processes that they have created.


  • Understand how effective writing and instruction on the web are different from other kinds of writing and instructions.
  • Learn how to effectively structure information for authors so that authors will read it and be able to easily implement the instructions.
  • Learn ways to use video or graphic elements to effectively convey instructions to authors.


Emilie Gunn, Managing Editor, American Society of Clinical Oncology


Jacob Kendall-Taylor, Assistant Editorial Manager, Proceedings of the National Academy of Sciences, National Academy of Sciences
Jacob Kendall-Taylor was hired in 2007 as an Editorial Assistant in the Processing Department of PNAS and became the manager of the team four years later. In the summer of 2013, he began overseeing the Project Support Specialist who troubleshoots submission system issues. He works daily with programmers in following up on reported issues and answering enhancement-related questions. While overseeing processing and the submission system, he works on system enhancement requests and comes up with ways to improve the submission process deriving from his own experience and from ideas shared by staff, authors, and members of the Academy.

Beverly Vandenburg, Editorial Coordinator, Journal of Clinical Oncology, American Society of Clinical Oncology
Beverly joined the American Society of Clinical Oncology in 2012 and currently an Editorial Coordinator with Journal of Clinical Oncology. She recently completed her MPS in Publishing at George Washington University.